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The No.1 Social Listening platform in Vietnam

The first social media trend measurement platform in Vietnam.

The largest platform in Vietnam for influencer statistics, measurement and evaluation. 

The most comprehensive E-commerce data platform in Vietnam.

Social Network Platform for online Communities

The Pioneering Authentic Content Creator Platform for Advocacy Marketing

YouNet Ranking system

YouNet Media Index [YMI]

Buzzmetrics Social Index (BSI)

YouNet ECI - The Sustainable Growth Brand Index

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Developing Industry Standards & Driving Sustainable Growth

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YouNet Indices & Recognition

Defining Benchmark with our Rankings

Leveraging specialized performance indexes, YouNet Group redefines how businesses benchmark success across social media, campaigns and E-commerce, developing new industry standards and driving sustainable growth.

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YouNet Media Index [YMI]

Launched in 2019, YouNet Media’s YMI Ranking provides an objective benchmark for evaluating brand and Tet campaign performance on social media, analyzing over 100 million discussions from top brands across six industries annually.

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Buzzmetrics Social Index (BSI)

Launched in 2016, Buzzmetrics’ BSI Ranking measures the impact of campaigns, events, and influencers on social media in Vietnam, while the BSI Awards (since 2020) honors brands and agencies excelling in digital engagement.

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YouNet ECI - The Sustainable Growth Brand Index

YouNet ECI’s Sustainable Growth Ranking 2025 is a comprehensive benchmark that helps E-commerce brands optimize operations, enhance revenue diversity, and achieve long-term success beyond short-term sales growth.

  • YOUNET MEDIA INDEX

The Leading Standards for Brand and Campaign Performance

The YMI Brand Rankings provide a neutral perspective, with consumers evaluating the performance of brands across categories. There are over 100 million discussions per year of the 55 largest brands across the 6 categories.

Learn more sbout YMI

Ranked and Recognized The Brand That Sets the Industry Bar

Ranking of prominent brands on Social Media is updated monthly by industry. The data in the ranking is collected from YouNet Media’s SocialHeat tool.

Beer Brand of The Year

Milk Brand of The Year

Bank Brand of The Year

Insurance Brand of The Year

E-com Brand of The Year

Powdered Milk Brand of The Year

Capturing every top Tet campaign, dominating social media.

Annual ranking of the most prominent Tet campaigns on Social Media, curated and updated yearly by YouNet Media.

Tet 2025

Tet 2024

Tet 2023

Tet 2022

Tet 2021

Tet 2020

Stay on top of the latest social media trends.

Leveraging Trend Detection technology and expert analysis, we delivers precise insights on entertainment, music, and cuisine, enabling brands to seize trends and engage audiences effectively.

Music

Movies

Shows

Trend Explain

Brand Ranking

Social Slang Trending

  • BUZZMETRICS SOCIAL INDEX

Celebrating outstanding social media campaigns that drive business impact.

BSI Awards exists to encourage data thinking in the field of marketing and appreciate brands that successfully connect with customers based on localized insights. To measure the impact of a campaign, both consumers’ reaction and marketing experts’ assessment are taken into consideration.

Learn more about BSI

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With the BSI rankings from Buzzmetrics, it will show which campaigns/events/influencers have real impact and create positive effects for the online community.

Since 2020, Buzzmetrics has officially launched the BSI Awards to honor brands and agencies that have leveraged the power of digital transformation to connect and talk with consumers.

BSI award

BSI Awards

Give recognition to brands who have utilized the power of digital transformation to connect and converse with consumers.

BSI top 10

BSI Top10

Aim to reflect the social media landscape in the marketing industry & provide valuable learning opportunities for marketers.

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Redefining success in the E-commerce era

Introducing a New Standard in Brand Evaluation

In 2025, YouNet ECI proudly launches the Sustainable Growth Brand Ranking, a comprehensive framework designed to evaluate E-commerce brands beyond short-term revenue spikes.

 

Unlike traditional rankings, this new system emphasizes operational efficiency, resource optimization, and long-term sustainability.

Visit our ranking
  • Focus on sustainable, long-term performance
  • Benchmarks against proven operational metrics
  • Helps identify resilient, scalable growth models
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