Setting Industry Standards & Driving Sustainable Growth
YouNet Indices & Recognition
Defining Benchmark with our Rankings
Leveraging specialized performance indexes, YouNet Group redefines how businesses benchmark success across social media, campaigns, and eCommerce—setting new industry standards and driving sustainable growth.
YouNet Media Index [YMI]
Launched in 2019, YouNet Media’s YMI Ranking provides an objective benchmark for evaluating brand and Tet campaign performance on social media, analyzing over 100 million discussions from top brands across six industries annually.
Buzzmetrics Social Index (BSI)
Launched in 2016, Buzzmetrics’ BSI Ranking measures the impact of campaigns, events, and influencers on social media in Vietnam, while the BSI Awards (since 2020) honors brands and agencies excelling in digital engagement.
YouNet ECI - The Sustainable Growth Brand Index
YouNet ECI’s Sustainable Growth Ranking 2025 is a comprehensive benchmark that helps e-commerce brands optimize operations, enhance revenue diversity, and achieve long-term success beyond short-term sales growth.
- YOUNET MEDIA INDEX
The Leading Standards for Brand and Campaign Performance
Leveraging specialized performance indexes, YouNet Group redefines how businesses benchmark success across social media, campaigns, and eCommerce—setting new industry standards and driving sustainable growth.
Ranked and Recognized The Brand That Sets the Industry Bar
Leveraging specialized performance indexes, YouNet Group redefines how businesses benchmark success across social media, campaigns, and eCommerce—setting new industry standards and driving sustainable growth.
Beer Brand of The Year
Milk Brand of The Year
Bank Brand of The Year
Insurance Brand of The Year
E-com Brand of The Year
Powdered Milk Brand of The Year
Capturing every top Tet campaign, dominating social media.
Annual ranking of the most prominent Tet campaigns on Social Media, curated and updated yearly by YouNet Media.
Tet 2025
Tet 2024
Tet 2023
Tet 2022
Tet 2021
Tet 2020
Stay on top of the latest social media trends.
Leveraging Trend Detection technology and expert analysis, we delivers precise insights on entertainment, music, and cuisine, enabling brands to seize trends and engage audiences effectively.
Music
Movies
Shows
Trend Explain
Brand Ranking
Social Slang Trending
- BUZZMETRICS SOCIAL INDEX
Connecting the Power of Digital Transformation
Leveraging specialized performance indexes, YouNet Group redefines how businesses benchmark success across social media, campaigns, and eCommerce—setting new industry standards and driving sustainable growth.
About
With the BSI rankings from Buzzmetrics, it will show which campaigns/events/influencers have real impact and create positive effects for the online community.
Since 2020, Buzzmetrics has officially launched the BSI Awards to honor brands and agencies that have leveraged the power of digital transformation to connect and talk with consumers.
BSI Awards
Give recognition to brands who have utilized the power of digital transformation to connect and converse with consumers.
BSI Top10
Aim to reflect the social media landscape in the marketing industry & provide valuable learning opportunities for marketers.
Redefining success in the eCommerce era
Introducing a New Standard in Brand Evaluation
In 2025, YouNet ECI proudly launches the Sustainable Growth Brand Ranking, a comprehensive framework designed to evaluate eCommerce brands beyond short-term revenue spikes.
Unlike traditional rankings, this new system emphasizes operational efficiency, resource optimization, and long-term sustainability.
- Focus on sustainable, long-term performance
- Benchmarks against proven operational metrics
- Helps identify resilient, scalable growth models
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YouNet Group
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